Walnut Creek is finding a trendy, jail-themed sneaker shop from L.A.

If you listened to a jail-themed clothing retailer advertising the most current footwear endorsed by rapper Travis Scott was landing in the Bay Area, you most likely would not believe “Walnut Creek.” Still the chichi metropolis is indeed the new household of Base Bunk Sneaker Property, an L.A.-based operation run by an ex-con that donates some of its profits towards supporting the previously incarcerated.

Base Bunk Walnut Creek will have its grand opening on Friday evening at 1545 Locust St. Anticipate to see sneakers the likes of Jordan 1 Retro Highs ($650) and Kanye West’s foam working sneakers ($325). If you’re blessed, you could also spot the elusive “Nike SB Dunk Very low Grateful Dead Bears,” a steal at a mere $1,350.

Cole Richman, the founder of Bottom Bunk, claims his business was approached by a lover who suggested the growth to Walnut Creek. “They felt the want for the perform we do in the neighborhood as properly as the have to have for a premium manner-and-sneaker thought,” he states. “As we began to take a look at Walnut Creek a lot more and additional, we fell in enjoy with this bubbling town. We’ve immediately been embraced by the area and are fired up to be a part of this community for many years to arrive.”

How does the Bay Area’s sneaker scene rank against L.A.’s? Think it or not, not poor.

“The Bay has generally been at the forefront of impact in manner and sneaker tradition – that is simple,” Richman claims. “From style in the ’60s, skate tradition and hip hop, the Bay is certainly exclusive, and its impact has been felt globally.”

The retail outlet will aim on the “most sought-after pieces” of garments and footwear, he says, and is aiming to link up with and element area brand names, as nicely. Like the L.A. store, five p.c of its income goes toward encouraging former prisoners reenter the workforce via the nonprofit Off the Bunk, which provides work teaching and housing and psychological-wellbeing assets – often inside of the store alone.

And if it’s just about anything like L.A., the retail outlet ought to give a rather interesting interior-design and style encounter. The flagship has prison-orange characteristics and a blue paint scheme that demonstrates the sky that Cole could hardly ever see more than enough of even though locked up. Benches are simulacrums of these in exercise yards, and there is even a payphone future to a prison stool. As Cole advised Los Angeles magazine this year: “That’s how I communicated with my household, commenced to make the amends, started to get to out like that is wherever I re-uncovered my human soul.”